CSR or Corporate Social Responsibility is an evolving business practice that incorporates social, environmental and economic concerns into a company’s business model and its interactions with employees, customers, suppliers and other stakeholders.
Applying a CSR policy means having a sustainable development approach with people and planet at the center of the business strategy. But it also helps:
- Innovate,
- Improve visibility and reputation: retaining customers, targeting and opening markets, building a strong brand image,
- Reduce costs and risks,
- Increase productivity and performance.